Dale Patterson as Vice President of Narrow Web Sales, North America

Hamillroad Software Appoints Dale Patterson as Vice President of Narrow Web Sales, North America

Hamillroad Bellissima, Company

Hamillroad Software Appoints Dale Patterson as Vice President of Narrow Web Sales, North America

Dale Patterson as Vice President of Narrow Web Sales, North America

Dale Patterson, Vice President of Narrow Web Sales, North America

5 May 2022

CAMBRIDGE, UNITED KINGDOM – UK-based prepress company Hamillroad Software has today announced the appointment of Dale Patterson as Vice President of Narrow Web Sales, North America.

Based in North Carolina, USA, Patterson brings extensive sales experience and success across the flexographic market in North America and Europe, as well as a wealth of experience in the print industry from his previous roles at companies including DuPont, Flint, Harper Corp., and Fujifilm. Additionally, he has been an involved member of the TLMI, FTA, and various trade organizations within the industry.

The new role focuses on driving the growth of Bellissima across North America, specifically in the narrow web label and tag market, where there is demand from brand owners and private-label looking to Flexo to deliver higher-quality labels sustainably, and converters looking to leverage the increased press utilisation Bellissima DMS with Expanded Color Gamut (ECG) unlocks.

Hamillroad CEO Andy Cave commented: “Welcoming Dale to the team continues to strengthen our ethos of employing highly-skilled, experienced individuals who understand the challenges that printers face. Securing growth in the narrow web sector will strengthen our market position and highlight why Bellissima should be a printer’s first and only choice when considering technology to transform its business. I am confident Dale will excel in this role and be a great asset to our expanding team.”

Commenting on his new role, Dale said, “I am thrilled to join Hamillroad at a time of expansion. It is exciting to work closely with Bellissima; it’s a revolutionary technology that is a step-change for Flexo. I look forward to creating a positive impact in the Narrow Web sector with customers who can achieve great success with our technology.”

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About Hamillroad Software
Hamillroad Software is a global supplier of software solutions for the prepress industry. Hamillroad solutions help customers save time and money during all stages of the printing process while also improving the final printed image fidelity.

Hamillroad Software specializes in Digitally Modulated Screening, which provides unparalleled screening technology for Lithographic (Auraia DMS) and Flexographic (Bellissima DMS) printing.

Hamillroad Software has its headquarters in Cambridge, UK, and partners with resellers and OEMs worldwide to distribute and sell their solutions. For more information on Hamillroad and their products, please visit their website at www.hamillroad.com

©2022 Hamillroad Software Limited. All rights reserved. All brand names are the property of their respective owners and may or may not be trademarked.

Media Contact:

Danielle Kinsella
Marketing Director
Hamillroad Software Limited
E: danielle.kinsella@hamillroad.com
www.hamillroad.com